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The Solo Operator

Leverage, content, and shipping a real company without a real team. Practical notes from building Agent Solo (and jeepjkguide) in public.

Programmatic SEO for SaaS Founders: Scale Content Without Scaling Headcount
Solo Founder Gtm

Programmatic SEO for SaaS Founders: Scale Content Without Scaling Headcount

Programmatic SEO is the practice of generating large numbers of search-optimized pages from a structured data set, using templates and automation rather...

By Allan Perrottet · 13 min read · September 7, 2026
How to Get Your First 100 SaaS Users Without Paid Ads or a Marketing Team
Getting Your First Users

How to Get Your First 100 SaaS Users Without Paid Ads or a Marketing Team

A sequenced, channel-by-channel playbook for solo founders asking how to get users for my SaaS, without paid ads, a team, or a marketing budget.

By Allan Perrottet · 16 min read · September 4, 2026
The Solo Founder's SEO Content Strategy: How to Rank Without a Marketing Team
Solo Founder Gtm

The Solo Founder's SEO Content Strategy: How to Rank Without a Marketing Team

An SEO content strategy is a systematic plan for creating, organizing, and publishing content that ranks in search engines and attracts buyers at every...

By Allan Perrottet · 13 min read · September 4, 2026
SEO for SaaS: The Founder's Playbook for Getting Your First Organic Signups
SEO for Small SaaS

SEO for SaaS: The Founder's Playbook for Getting Your First Organic Signups

SEO for SaaS is getting your software product found on Google and AI assistants by people actively searching for a solution to the exact problem your...

By Allan Perrottet · 16 min read · September 3, 2026
The AI Tools Stack Every Solo Founder Needs in 2026
AI Search and Citation

The AI Tools Stack Every Solo Founder Needs in 2026

You have a live product. Nobody knows it exists. And you are drowning in the work it takes to change that.

By Allan Perrottet · 14 min read · September 3, 2026
How to Build a SaaS Product Without a Technical Co-Founder
AI Search and Citation

How to Build a SaaS Product Without a Technical Co-Founder

Building a SaaS product means designing software that lives in the browser or via API, charges recurring fees, and serves customers without a boxed install...

By Allan Perrottet · 14 min read · September 2, 2026
Vibe Coding Explained: How Non-Technical Founders Are Building Real Products with AI
AI Search and Citation

Vibe Coding Explained: How Non-Technical Founders Are Building Real Products with AI

Vibe coding is how you build functional software by describing what you want in plain English and letting an AI model write the actual code.

By Allan Perrottet · 14 min read · September 1, 2026
How Long SEO Takes to Work: A Realistic Timeline
SEO Time Strapped Founders

How Long SEO Takes to Work: A Realistic Timeline

SEO is making your website pages visible in search results for queries your target customers are already typing.

By Allan Perrottet · 10 min read · August 31, 2026
Setting Up 301 Redirects After a Site Move
Website Migration SEO

Setting Up 301 Redirects After a Site Move

A 301 redirect is a permanent HTTP signal that tells browsers and search engines an old URL has moved to a new location.

By Allan Perrottet · 11 min read · August 30, 2026
When to Use AI for Content and When Not To
AI Content Automation

When to Use AI for Content and When Not To

AI content generation is the practice of using large language models to research, draft, and publish written content without a human author completing each...

By Allan Perrottet · 10 min read · August 29, 2026
Repurposing One Article Into a Week of Content
Content Without Burnout

Repurposing One Article Into a Week of Content

Learn how to repurpose blog content into five formats across seven days.

By Allan Perrottet · 9 min read · August 28, 2026
AI Citation Generator: How They Work, Where They Fail, and When to Use One
Website Migration Maintenance

AI Citation Generator: How They Work, Where They Fail, and When to Use One

An AI citation generator formats references in APA, MLA, Chicago, and more in seconds.

By Allan Perrottet · 11 min read · August 27, 2026
Structured Data That Helps AI Understand Your Site
SEO GEO

Structured Data That Helps AI Understand Your Site

Structured data is machine-readable code added to a web page that labels your content explicitly.

By Allan Perrottet · 11 min read · August 26, 2026
SEO Tooling: What You Actually Need and What Just Wastes Your Time
SEO Time Strapped Founders

SEO Tooling: What You Actually Need and What Just Wastes Your Time

You buy five SEO tools. You use one consistently. The other four live in your browser tabs or monthly billing statements, bought during an ambitious...

By Allan Perrottet · 10 min read · August 25, 2026
A Pre-Migration Checklist for Your Website
Website Migration Maintenance

A Pre-Migration Checklist for Your Website

A complete website migration checklist covering audits, backups, redirects, staging tests, and post-migration monitoring so you don't lose rankings or traffic.

By Allan Perrottet · 12 min read · August 24, 2026
AI Automation for Content Creation
AI Content Automation

AI Automation for Content Creation

AI automation content means using autonomous AI systems to handle your entire content pipeline, from topic research and brief generation through drafting...

By Allan Perrottet · 10 min read · August 23, 2026
Blog Fruit
AI Powered Publishing

Blog Fruit

Blog fruit is the compounding return your blog produces over time.

By Allan Perrottet · 9 min read · August 22, 2026
Barstool Blog
Website Migration SEO

Barstool Blog

A barstool blog is personality-driven, high-volume content built around a strong author voice, fast publishing, and social-first distribution.

By Allan Perrottet · 10 min read · August 22, 2026
How to Make Money With Faceless Content
Content Without Burnout

How to Make Money With Faceless Content

Faceless content can absolutely generate real income. You can earn through affiliate commissions, ad revenue, digital product sales, sponsorships, and paid...

By Allan Perrottet · 11 min read · August 22, 2026
Building a Blog Homepage That Converts Visitors
No Code Site Building

Building a Blog Homepage That Converts Visitors

Your blog homepage is not a museum of your recent posts. It is a filter that tells visitors whether they should stay or leave, in the first few seconds they...

By Allan Perrottet · 11 min read · August 21, 2026
Keyword Research for Beginners Without Expensive Tools
SEO Time Strapped Founders

Keyword Research for Beginners Without Expensive Tools

Free keyword research is finding the exact words and phrases your target audience types into search engines, using only no-cost tools, so you can write...

By Allan Perrottet · 10 min read · August 20, 2026
How to Make Money With a Blog
Website Migration SEO

How to Make Money With a Blog

Blog monetization boils down to this: pick a method that matches your current traffic, publish consistently, and let compounding content do the work over time.

By Allan Perrottet · 10 min read · August 19, 2026
How to Fact-Check AI-Written Articles Before Publishing
AI Powered Publishing

How to Fact-Check AI-Written Articles Before Publishing

Fact-checking AI content is the process of verifying every factual claim an AI-generated article makes before you publish it.

By Allan Perrottet · 9 min read · August 18, 2026
A Realistic Content Cadence for a One-Person Business
Content Without Burnout

A Realistic Content Cadence for a One-Person Business

A content cadence is the consistent publishing schedule you commit to and repeat over time, regardless of how much you publish in any single burst.

By Allan Perrottet · 10 min read · August 17, 2026

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